Last updated: 05/28/2026

Saúde Anima TV and Wellmaker value the privacy, transparency, and protection of the personal data of their users and clients. For this reason, we seek to process all information responsibly, securely, and in compliance with applicable legislation.

This Privacy Policy aims to clearly and transparently explain how Saúde Anima TV collects, uses, stores, shares, and protects the personal data of users who access the website, subscribe to plans, or contact us through the platform.

By accessing the website and using our services, you acknowledge that you are aware of the practices described in this Policy.

  1. WHO WE ARE

Saúde Anima TV is a Wellmaker product focused on providing audiovisual content for waiting rooms in doctors’ offices, clinics, and hospitals.

Wellmaker acts as the controller of the personal data processed through the platform and is responsible for decisions related to the processing of this information.

Well Maker Marketing e Comunicação em Saúde Ltda CNPJ: 33.141.908/0001-74

Contact email privacidade@wellmaker.com.br

Address: Rua Pais Leme, 524, 10th floor, Pinheiros, São Paulo/SP, ZIP Code: 05424-904.

  1. PERSONAL DATA COLLECTED

Data may be collected when the user:

  • fills out contact forms;
  • requests commercial information;
  • subscribes to plans;
  • makes payments;
  • browses the website;
  • accepts cookies;
  • interacts with platform features.

The data collected may include:

2.1 Identification and contact data

  • name;
  • email address;
  • phone number;
  • company;
  • job title;
  • address.

2.2 Financial and subscription data

In the event of subscribing to plans or services, the following data may be collected:
billing information;

  • billing information;
  • CPF or CNPJ;
  • billing address;
  • payment-related information.

Payments may be processed by specialized third-party platforms responsible for the security of financial transactions.

Saúde Anima TV does not fully store credit card data.

2.3 Browsing data

The following data may also be collected automatically:

  • IP address;
  • browser type;
  • device used;
  • pages accessed;
  • browsing time;
  • cookie data and similar technologies.

3. HOW WE USE PERSONAL DATA

Personal data may be used to:

  • respond to contacts and requests;
  • enable plan subscriptions;
  • process payments;
  • allow access to contracted services;
  • send service-related communications;
  • provide customer support;
  • improve the user experience;
  • perform statistical and website performance analyses;
  • comply with legal and regulatory obligations;
  • protect platform security and prevent fraud.

When authorized by the user, data may also be used to send marketing communications, newsletters, updates, campaigns, and institutional content.

  1. LEGAL BASES

The processing of personal data may be based on the legal grounds provided for in the Brazilian General Data Protection Law (“LGPD”) – Law No. 13,709/2018, including:

  • performance of a contract;
  • compliance with a legal obligation;
  • regular exercise of rights;
  • legitimate interest;
  • consent of the data subject, when necessary.
  1. DATA SHARING

Personal data may be shared, when necessary, with:

  • payment platforms;
  • website hosting and infrastructure tools;
  • analytics and marketing tools;
  • technology service providers, including partners responsible for hosting, installation, operation, support, and maintenance of the platform;
  • public authorities, when required by law;
  • partners and suppliers involved in the regular operation of the platform.

Data may also be shared in the event of corporate transactions, such as merger, acquisition, incorporation, or corporate restructuring.

Sharing will occur only to the extent necessary for the provision of services and operation of the platform.

Wellmaker seeks to work only with partners and suppliers that adopt appropriate security and data protection standards.

  1. COOKIES AND TRACKING TECHNOLOGIES

Cookies are small files stored in the user’s browser to improve the browsing experience, personalize content, and generate platform usage metrics.

The website may use cookies and similar technologies for:

  • proper operation of the platform;
  • browsing analysis;
  • content personalization;
  • performance metrics;
  • marketing and advertising campaigns.

Users may manage or disable cookies directly in their browser, noting that some website features may be affected.

  1. DATA STORAGE AND SECURITY

Saúde Anima TV adopts reasonable technical and organizational measures to protect personal data against unauthorized access, loss, alteration, disclosure, or improper destruction.

Although appropriate security measures compatible with market practices are adopted, no system is completely secure or risk-free.

Data will be stored for the period necessary to fulfill the purposes described in this Policy, subject to applicable legal and regulatory obligations.

  1. DATA SUBJECT RIGHTS

Under the LGPD – Law No. 13,709/2018, the data subject may request, at any time:

  • confirmation of the existence of processing;
  • access to personal data;
  • correction of incomplete, inaccurate, or outdated data;
  • anonymization, blocking, or deletion of data;
  • data portability;
  • information about data sharing;
  • withdrawal of consent, when applicable.

Personal data may be deleted upon request by the data subject, except in cases where data retention is legally permitted or required and for the preservation of Wellmaker’s rights.

Requests may be submitted by email to: privacidade@wellmaker.com.br

  1. SUBSCRIPTION PLANS AND RECURRING BILLING

By subscribing to a plan, the user acknowledges that:

  • billing may occur on a recurring basis, according to the frequency chosen at the time of subscription;
  • cancellation will follow the conditions set forth in the Terms of Use and/or applicable agreement;
  • any adjustments, renewals, and commercial conditions may be communicated in advance, when applicable.
  1. THIRD-PARTY LINKS

The website may contain links to third-party pages, platforms, or services.

Wellmaker is not responsible for the privacy practices adopted by external websites, and users are advised to read the respective policies.

  1. CHANGES TO THIS POLICY

This Policy may be updated at any time to reflect legal, regulatory, or operational changes.

The most up-to-date version will always be available on the website.

  1. CONTACT

For questions about this Privacy Policy or the processing of personal data, please contact:

Well Maker Marketing e Comunicação em Saúde Ltda Email: privacidade@wellmaker.com.br